Early access guest list
Guest list
opens its doors
September 15.
Human Hair Hybrid. The guest list walks in on Tuesday, September 15. Everyone else, Thursday the 17th.
Last time, three of four styles were gone inside the weekend. One went in a day. These are handmade, so restocking is not quick. We think we've ordered enough this time. We're not certain.
Four sets are being gifted. Winners hear from us by email and text.
We'llask for a number after — optional, and it's how you'll know themoment it opens. Terms apply.
They love it. You will too.
Sam
“I love these locs”
Cookie
“It's so dope, it's everything”
Clarissa
“Completely obsessed”
Chantell
“I'm so in love with it”
PEOPLE STOP YOU IN THE STREET.
A STRANGER, ON THE STREET
“it's very soft, it's luxurious”
STRANGER, ON THE STREET
“if I didn't have hair, I'd have this”
CHANTELL
“this guy just complimented my hair”
COOKIE
“I got so many compliments”
The salon version starts at $600.
And a day in the chair.
You've seen the look. A loc with real human hair coming through it. Everyone is asking their stylist for it right now.
It's done one loc at a time, by hand. That's a day in the chair. You wear it twelve weeks, it comes out, and it has to be done again. And you pay for all of it again.
Ours arrives already made. You put it in at home, in as little as 90 minutes. Then you wash it, and you put it back in. Lulu, our founder, is on her third install of the same set.
Same look. None of the chair. And you keep it.
IT'S LIGHTWEIGHT.
A STRANGER, ON THE STREET
“it's light, it's not heavy”
SAM'S STYLIST
“doesn't look heavy at all”
CLARISSA
“not heavy on my head”
COOKIE
“always weightless”
IT'S LIGHTWEIGHT.
CLARISSA
“never seen it woven into locs”
SAM
“it adds this elevated elegance”
COOKIE
“good vacation hair”
YOU DO IT AT HOME.
CLARISSA
“I do it myself”
COOKIE
“done in an hour and a half”
CHANTELL
“I always hire my mother”
IT SELLS OUT. ASK HER.
CLARISSA
“I missed the drop last time”
COOKIE
“run, don't walk”
WASH IT. PUT IT BACK IN.
COOKIE
“I always reuse my Boho locs”
CLARISSA
“always some left over”
7,525 reviews. 4.8 stars. Ten years.
Act Different, Season One.
We gave four customers a set, an install and a night out. They filmed the rest.
Sam
Clarissa
Chantell
Cookie
All four styles.
Raw Indian · 12″
Raw Indian · 22″
Raw Burmese · 12″
Raw Burmese · 22″